Company News, Financial News

Alba Looks to Asia

The Honest Company has more funds for growth.

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By: TOM BRANNA

Editor

To be honest. Jessica Alba is determined to change the way new consumers choose their personal care products. Alba's The Honest Company recently raised $70 million in capital to expand into Asia and enter new categories including beauty and feminine care. “We want to be the trusted family brand for millennials all over the world,” Alba told CNBC's Julia Boorstin. Currently, The Honest Company delivers baby care and home care products right to consumers homes. Products tha...

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